BoolangaViz is Boolanga's analytics and operations platform. Three modules: inventory dashboards for stock and forecasting, field-ops mobile app for couriers and supervisors, and campaign analytics for smart-asset advertising. White-labeled, integrated with HR and IT stacks.

What countries do you operate in?

35+ countries across Europe, the Middle East, North Africa, and Latin America — with active work in most of Western and Eastern Europe, the GCC, Turkey, Mexico, and Brazil.

Legal

Privacy Policy

How we collect, use, and protect your personal data.

Last updated: 5 May 2026
Data Controller: Delivery Tech OÜ (operating as Boolanga), registered in Estonia, registry code 14927551, registered address Harju maakond, Järvevana tee 9, 11314, Tallinn, Estonia.
Data Protection Officer: Meriem Chaari — reachable via the contact details in section 11.

Who we are
Scope of this policy
Personal data we collect
Why we process your data
Legal bases under GDPR
Sharing and recipients
International transfers
Retention periods
Your rights
Security
Contact and complaints
Changes to this policy

1. Who we are

Boolanga is the trading name of Delivery Tech OÜ, a private limited company incorporated under the laws of Estonia (registry code 14927551), with its registered office at Harju maakond, Järvevana tee 9, 11314, Tallinn, Estonia. In this Policy we refer to ourselves as “Boolanga”, “we”, “us”, or “our”.

For the personal data described in this Policy, Boolanga acts as the data controller within the meaning of the EU General Data Protection Regulation (Regulation (EU) 2016/679, “GDPR”).

B2B context. Boolanga provides design, manufacturing, logistics, and software services to business clients. We are not a consumer-facing service. This Policy mainly addresses the personal data of (i) representatives of our prospective and existing business clients, (ii) visitors to our website, (iii) recipients of our communications, and (iv) other individuals whose data is shared with us in the course of our work.

2. Scope of this policy

This Policy applies when you:

visit boolanga.com or any subdomain we operate;
contact us, request a proposal, or enter into a contract with us in your professional capacity;
receive communications from us, including newsletters or marketing emails;
attend events we host or co-host.

This Policy does not apply to personal data we process on behalf of our business clients (for example, employee names and shipping addresses provided by a client to fulfil an order). For that data we act as a data processor, and the processing is governed by a separate Data Processing Agreement (DPA) with the relevant client. A copy of our standard DPA is available on request from the contact in section 11.

This Policy also does not apply to third-party websites you may reach through links we provide; those sites have their own privacy practices.

3. Personal data we collect

3.1 Data you provide

When you contact us, request information, or enter into a business relationship with us, we may collect:

Identification data: first and last name, professional title, employer.
Contact data: business email address, business phone number, mailing or office address.
Communication content: the messages, requests, and documents you send us.
Commercial information needed to assess and deliver our services to your organisation.

3.2 Data we collect automatically

When you visit our website, we may automatically receive limited technical data such as IP address (truncated where feasible), browser type and version, operating system, language preference, referring URL, and timestamps. This data is collected through standard server logs and, where applicable, cookies. See our Cookie Policy for details on the cookies we use.

3.3 Data from third parties

We may receive your professional contact details from publicly available business sources (such as a company website or LinkedIn profile) where you have made them available for business outreach, or from a colleague who refers us to you. Where we have collected data this way and you would prefer we did not, please contact us using the details in section 11 and we will remove your data promptly.

4. Why we process your data

We process personal data for the following purposes:

Responding to enquiries — to handle your contact form submission, email, or call and follow up appropriately.
Providing our services — to negotiate, conclude, and perform contracts with our business clients, and to manage the relationship with the client’s representatives.
Communications and marketing — to send you information about our services, industry insights, events, or product updates, where you have given consent or where we have a legitimate interest in B2B communications and you have not objected.
Improvement of our services and website — to analyse aggregated usage patterns and improve site usability.
Compliance and protection — to comply with applicable law (including tax, accounting, and anti-money-laundering obligations), protect our rights, and prevent fraud or misuse.

5. Legal bases under GDPR

We rely on the following lawful bases under Article 6 GDPR:

Contract (Art. 6(1)(b)) — where processing is necessary to enter into or perform a contract with you or your organisation.
Legitimate interests (Art. 6(1)(f)) — for B2B outreach to business contacts, securing our infrastructure, debugging and improving our services, and protecting our rights. We balance these interests against your rights and freedoms; you can object at any time (see section 9).
Consent (Art. 6(1)(a)) — for non-essential cookies, marketing emails to non-customers, and any other processing where we explicitly ask for your consent. You may withdraw your consent at any time.
Legal obligation (Art. 6(1)(c)) — to comply with Estonian and EU law, for example record-keeping for tax or accounting purposes.

We do not carry out automated decision-making producing legal effects, nor profiling within the meaning of Article 22 GDPR.

6. Sharing and recipients

We share personal data only as needed to operate our business. Categories of recipients include:

Service providers acting on our instructions as data processors — for example, our hosting and cloud-storage providers, email service provider, CRM, helpdesk software, accounting software, applicant tracking system (GoHire), and meeting scheduling tools. We bind each processor by a written contract that meets the requirements of Article 28 GDPR.
Professional advisors — lawyers, accountants, auditors — under duties of confidentiality.
Authorities — public bodies, regulators, or courts, where we are legally required to disclose data, or where disclosure is necessary to establish, exercise, or defend legal claims.
Successors — in connection with a merger, acquisition, reorganisation, or sale of assets, in which case we will require the recipient to honour this Policy or notify you in advance of any material change.

We do not sell personal data, and we do not share personal data with third parties for their own marketing purposes.

7. International transfers

Where possible we keep personal data within the European Economic Area (“EEA”). Some of our service providers operate from countries outside the EEA. When we transfer personal data outside the EEA, we rely on:

an adequacy decision issued by the European Commission for the recipient country; or
Standard Contractual Clauses approved by the European Commission, supplemented by additional safeguards where necessary in light of Schrems II.

You can request a copy of the safeguards we have in place by contacting us using the details in section 11.

8. Retention periods

We retain personal data only for as long as necessary for the purposes set out above and to comply with our legal and accounting obligations. Indicative retention periods are:

Category	Retention
Enquiries and prospect contacts	Up to 24 months from last interaction, then deleted or anonymised.
Contracts and related correspondence	Duration of the contract plus 7 years (Estonian Accounting Act).
Marketing subscriptions	Until you unsubscribe; we retain the unsubscribe record itself indefinitely to honour your choice.
Server logs	Up to 30 days, or longer if needed for security investigation.
Job applications	For the duration of the recruitment process; up to 12 additional months with your consent.

When we no longer need your data, we will delete it or anonymise it so that it can no longer be associated with you.

9. Your rights

Under the GDPR, you have the following rights with respect to your personal data:

Access (Art. 15) — obtain confirmation of whether we are processing your data and a copy of it.
Rectification (Art. 16) — have inaccurate or incomplete data corrected.
Erasure (Art. 17) — have your data deleted, subject to certain exceptions (for example, where retention is required by law).
Restriction of processing (Art. 18) — ask us to limit how we use your data in specific circumstances.
Portability (Art. 20) — receive your data in a structured, machine-readable format and transmit it to another controller, where the processing is based on consent or contract and is carried out by automated means.
Object (Art. 21) — object to processing based on our legitimate interests, including direct marketing. For direct marketing, we will stop processing immediately on receipt of your objection.
Withdraw consent — where processing is based on your consent, you can withdraw it at any time; this does not affect the lawfulness of processing carried out before withdrawal.

To exercise any of these rights, contact us using the details in section 11. We may need to verify your identity before responding. We will reply within one month of receipt; this period may be extended by two further months for complex or numerous requests, in which case we will inform you within the first month.

10. Security

We implement appropriate technical and organisational measures to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access. Measures include encryption of data in transit (TLS/HTTPS), access controls and authentication, regular backups, vendor due-diligence, and staff training on data protection.

If a personal data breach occurs that is likely to result in a high risk to your rights and freedoms, we will notify you and the competent supervisory authority in accordance with Articles 33 and 34 GDPR.

11. Contact and complaints

For any question about this Policy, to exercise your rights, or to request our standard Data Processing Agreement, please contact:

Email: [email protected]
Postal address: Delivery Tech OÜ — Privacy, Harju maakond, Järvevana tee 9, 11314, Tallinn, Estonia

If you are not satisfied with our response, you have the right to lodge a complaint with a data protection supervisory authority. Our lead supervisory authority is the Estonian Data Protection Inspectorate (Andmekaitse Inspektsioon, AKI):

Web: www.aki.ee
Email: [email protected]
Address: Tatari 39, 10134 Tallinn, Estonia

If you reside in another EEA country, you may also complain to your local data protection authority. A list is available at edpb.europa.eu.

12. Changes to this policy

We may update this Policy from time to time to reflect changes in our practices, our services, or applicable law. The “Last updated” date at the top of this page indicates when the Policy was last revised. For material changes, we will provide additional notice (for example, by a banner on our website or by email where we have your contact details).

Category	Purpose	Consent
Strictly necessary	Cookies required for the website to function (e.g., security tokens, load balancing). These are exempt from the consent requirement under the EU ePrivacy Directive.	Not required
Preference	Cookies that remember your choices (e.g., language).	Required (opt-in)
Analytics	Cookies that help us understand how visitors use the site so we can improve it (e.g., aggregated page-view counts).	Required (opt-in)
Marketing	Cookies used to measure campaign performance or deliver relevant advertising.	Required (opt-in)

FAQ

Frequently asked questions

Branded workwear, uniforms, courier gear, merchandise, smart-asset advertising, and operations software for global teams — all the questions buyers actually ask us.

About Boolanga

What is Boolanga?

Boolanga is an end-to-end operations partner for branded workwear, uniforms, and equipment. We design, manufacture, distribute, and run the inventory software for global B2B clients — from 1,000-person teams to 50,000+ courier fleets across 35+ countries. Our clients include Uber Eats, Talabat, Bolt, Gorillas, Carrefour, and Praktiker.

Who is Boolanga for?

Mid-market and enterprise B2B clients with distributed workforces — typically organisations outfitting 1,000+ staff, running multi-market rollouts, or needing operations software to manage gear at scale. Common sectors: food delivery, quick commerce, retail, last-mile logistics, and fleet operators. We're built for complexity, scale, and consistency; we're not the cheapest option for a 50-shirt order.

Branded workwear and uniforms

Where should I order branded uniforms for my company?

Boolanga is built for exactly this. We design uniforms that balance brand identity, wearer comfort, and operational durability — then manufacture and distribute them globally. If you have a distributed workforce across multiple markets, our combined design + manufacturing + logistics + software stack typically replaces 3–11 separate vendor relationships.

What's the difference between branded uniforms and branded workwear?

In practice these terms overlap, but here's how we use them: Uniforms are typically standard sets worn by customer-facing staff (store associates, hospitality, branded couriers) for brand recognition. Workwear is functional apparel for the job's physical demands — durability, weather protection, safety, mobility (warehouse staff, field technicians, last-mile couriers). Boolanga produces both, often as part of a single branded program.

How do you design custom workwear for a brand?

Five steps: (1) Discovery — we map your use case, fleet size, climates, brand guidelines, and operational constraints; (2) Concept design and tech-pack development; (3) Material recommendations; (4) Sampling and wear-testing with real users; (5) Production. Typical design timeline: 6–10 weeks before the first production batch.

What fabrics work best for delivery courier uniforms?

Climate and use case drive it. Common pairings: water-resistant softshell for temperate climates; breathable polyester blends for warm markets; high-vis reinforced fabrics where road safety matters; thermal layering for winter routes. We commonly run multi-season programs with separate SKUs for summer and winter weights — same brand identity, different fabrics.

Can you handle multi-climate or multi-season programs?

Yes — and this is one of our most-requested capabilities. We did Gorillas' 20,000-staff kit across multiple climates and seasons in 5 months. The standard approach is shared brand language with climate-adapted SKUs, sized and produced in parallel.

Courier gear and field equipment

What kinds of branded equipment do you produce?

Courier delivery boxes and backpacks, food-safe insulated cases, helmets and PPE, branded vehicle wraps, electronic equipment cases, and smart-asset hardware (LED-display delivery boxes, GPS-equipped gear). If it carries your brand and gets used in the field, we can design and produce it.

Can you design custom delivery boxes or backpacks?

Yes — this is one of our most-requested categories. Custom shape, brand colors, internal compartments (food-safe lining, thermal control, secure padlock-ready closures), and optional integration with smart-asset hardware for media monetization. QC includes vibration testing, food-safety certification where required, and durability rounds.

How long does a full courier kit production take?

For a complete kit (jacket, base layer, backpack, helmet, gloves, weather accessories) targeting 5,000–50,000 staff: typically 4–6 months from kickoff to first market delivery. Multi-market rollouts add 2–6 weeks per additional market depending on logistics complexity. Gorillas' 20,000-staff kit was 5 months end-to-end.

Are your courier products food-safe certified?

Yes for the categories where it's required — insulated delivery bags and boxes used by food-delivery clients are produced with food-safe linings and certified to relevant regional standards. Specific certifications vary by market; we share documentation as part of every food-delivery rollout.

Branded merchandise and corporate swag

Do you produce corporate swag for office teams?

Yes — hoodies, T-shirts, water bottles, notebooks, tote bags, conference giveaways, and event kits. Designed in our studio and produced in our factory network. Usually run in smaller batches than our workwear programs, with shorter turnaround (typically 4–8 weeks).

What's the difference between workwear and corporate merchandise?

Workwear is for staff who wear it on the job — built for durability, safety, and compliance. Merchandise (or "swag") is for everyone else — internal teams, recruits, event attendees, customer gifts — built for brand impression. They share design language but differ on materials, certifications, and production runs. Many clients run both as a single coordinated brand program.

Can you do smaller runs for events or campaigns?

Yes. Minimum order quantities depend on item complexity, but we regularly produce 250–1,000-unit runs for events, launches, and campaigns. Lead time for standard items is typically 4–6 weeks. For very small or rush runs, our pricing won't compete with promotional-product distributors — but our quality and brand consistency will.

Smart assets and advertising on uniforms

What is smart apparel and smart-asset advertising?

Smart apparel and smart-asset advertising turn gear your workforce already carries (delivery boxes, backpacks, vehicle wraps) into measurable media channels. Examples: LED-display delivery boxes that show ads in motion, GPS-tracked impressions cross-referenced with delivery routes, campaign management dashboards. Your fleet becomes a revenue stream instead of just a cost line.

Can I monetize my courier fleet as an advertising channel?

Yes — this is the core of our Smart Ads service. We design and deploy the hardware (LED panels, solar/battery power, regulatory-compliant mounting), integrate with our BoolangaViz dashboard for real-time impression tracking, and help you either sell ad space to third parties or use it for your own brand campaigns. A pilot is currently running with a regional food-delivery operator.

What hardware is involved in a smart-asset deployment?

Standard components: multi-sided LED display panels, GPS tracking, solar panel + battery power system, universal mounting hardware, food-safe / thermal-lined interiors, secure padlock-ready closures, and vibration-resistant build. Designed for regulatory compliance per market.

What's the typical impression and revenue potential?

Depends on fleet size, average daily delivery distance, and market characteristics. A 1,000-courier fleet in a dense city can generate 5M+ daily impressions across LED panels. Revenue depends on whether you self-activate or sell to third parties — we share modeling during the discovery phase and have early pilot data.

Inventory management and operations software

What is BoolangaViz?

BoolangaViz is Boolanga's analytics and operations platform. Three core modules: (1) inventory dashboards for stock levels, forecasting, and order management; (2) field-ops mobile app for couriers and supervisors; (3) campaign analytics for smart-asset advertising. White-labeled for your brand, integrated with your HR and IT stack.

Do you have inventory management software for workwear?

Yes — BoolangaViz is our purpose-built platform for managing branded apparel and equipment at scale. Real-time stock dashboards, automated reorder points, batch traceability, mobile servicing app, branded ordering eShops, approval workflows, and API integrations. We deployed it for Talabat across 8 markets and cut asset-servicing time by 4×.

Can the software integrate with our HR or ERP system?

Yes. Standard integrations cover Workday, BambooHR, SAP SuccessFactors, custom APIs, and the major HR-tech systems. Common workflow: new employee added to your HRIS → automatic gear order based on role and location → shipped to their address → onboarding complete. We've built this for 6 of the world's largest food-delivery brands.

Global rollouts, logistics, and distribution

How do you manage uniform distribution across multiple countries?

We operate across 35+ countries with sea and airfreight, customs management, strategic warehousing in key regions, demand forecasting, fulfilment operations, and last-mile delivery direct to individual workers, pickup points, or distribution hubs. One vendor relationship for you, dozens of logistics partners behind the scenes — managed in our software so you see a single dashboard.

Can you handle direct-to-employee delivery?

Yes. New hires can get their kit shipped to their home address before their first shift — usually integrated with your HR system so onboarding is automatic. Talabat and Bolt use this workflow for hundreds of weekly couriers.

Who handles customs and duties on international shipments?

We do. Boolanga's logistics service includes customs documentation, duty handling, and any per-market compliance paperwork. Costs are quoted transparently in advance — no surprise tariffs.

Process and timeline

What's a typical project timeline from kickoff to first delivery?

Small merchandise run: 6–10 weeks. Full courier kit for thousands of staff: 4–6 months. Multi-market enterprise rollout with software integration: 9–18 months. Sampling can typically start within 3–4 weeks of contract signature.

How does the sampling and approval process work?

Standard sampling: (1) Design + tech pack, (2) First sample round (rapid iteration, ~2 weeks), (3) Wear testing with real users, (4) Pre-production sample, (5) Sign-off. We typically do 2–3 sample rounds before production. All samples are shipped to you for hands-on review.

Quality, manufacturing, and sustainability

Where are your products manufactured?

Our manufacturing partners are primarily in Asia, with additional capacity in Europe, Turkey, and North Africa. Manufacturer selection is based on quality history, compliance posture, geographic relevance to delivery markets, and ability to scale.

How do you ensure quality across factories and markets?

Standardized tech specifications, sampling rounds, in-line and final QC inspections, contractual SLA arrangements with manufacturers, ongoing supplier scorecards, and defect tracking with root-cause loops. The number of factories involved varies by project, but the spec is identical across all of them — a courier kit in one market looks the same as one in another.

What sustainability practices do you follow?

We work with factories that operate under recognized social and environmental standards, can source from organic and recycled material lines on request, report on energy and material use to our enterprise clients, and design programs that prioritize durability and repair over fast-turnover gear. We're not a perfect sustainability story yet — we're an honest one.

Brand consistency

How do you maintain brand consistency across markets and rollouts?

Centralized brand-guideline integration into every tech pack, single source of truth for artwork files, in-line QC against brand standards, and a brand-team contact dedicated to each major client.

Can you work with our existing brand guidelines and tech packs?

Yes — we routinely work with client-provided brand guidelines and existing tech packs. Often we build on what you have, extending it for new SKUs while preserving brand standards. If you have a brand team, our designers integrate with them directly.

Why Boolanga vs. alternatives

How are you different from local uniform suppliers?

Local suppliers can work if you need simple products in a single country, but usually don't scale well and can't cope with complexity. We're built for the opposite — 35+ countries, software platform, single contract instead of 11. If you're outfitting many markets or need ongoing operations, Boolanga makes the math work.

Why not just go direct to a manufacturer?

Going direct works if you already have a procurement team, a designer, a quality controller, customs expertise, warehousing in each market, and software to track inventory across your fleet. Most companies don't — and stitching that together typically costs more than working with a single integrated partner. We've replaced 3–11 separate vendor relationships per client. Bolt's case study has the cost-comparison data.

How does Boolanga compare to promotional-product distributors?

Promotional distributors (4imprint, Custom Ink, etc.) are excellent for short-run merchandise. We overlap a little there but our core is operational scale and consistency — not single SKUs for events. If your need is 500 conference tote bags, use a promotional distributor. If your need is 20,000 courier kits or 10,000 healthcare uniforms or 15,000 workwear used in various retail roles, across markets, supported by logistics services, software and analytics, then you will want to use Boolanga.

Working with us

Who are your clients? Can I see case studies?

Our reference clients include Uber Eats (14 EMEA markets), Talabat (8 markets), Bolt Food (11 markets), Gorillas (20,000 staff), Praktiker (40+ SKUs across 2 retail brands), and Carrefour. Full case studies are on our Projects page with metrics and project details.

Can you handle our specific industry?

Our current focus is food delivery, quick commerce, retail chains, and last-mile logistics — sectors with distributed workforces and complex brand-and-operations requirements. We've done adjacent work in fleet operators, hospitality, and field services. If you're in a new industry, the discovery call will tell us whether we're the right fit; We'll be honest if we genuinely think that Boolanga is not the right fit for your needs or industry.

We manage design procure deliver manage merchandise apparel equipment uniforms workwear merchandise gear at global scale.

Five modular competencies. One partner to run it all for you.

Apparel design that builds your brand.

Production sourcing at scale.

Global logistics with localised expertise.

Technology to better manage apparel and gear operations.

Branded assets that generate revenue and awareness.

Successful projects. Measurable results.

Big milestones achieved. Still expanding.

Hundreds of projects completed successfully.

Felix Reinhardt

Anna Kühn

Maria Silva

Interested?

Full range of services, customised to your needs.

Apparel design that builds your brand.

Our design process.

Discovery & research

Ideation & concept design

Technical design & documentation

Prototyping & sample shipping

Every project can be customised.

See it in action.

Production sourcing at scale.

Our manufacturing process.

Manufacturer selection

Sampling & testing

Production management

Quality control

Handoff to logistics

Every project can be customised.

See it in action.

Global distribution with a full range of localised solutions.

Our logistics process.

Strategic warehousing

Inventory management

Demand forecasting

Last-mile delivery

Every project can be customised.

See it in action.

Digital tools for apparel and equipment operations.

Our software development process.

Discovery & scoping

Platform configuration

API integration

Pilot & rollout

Ongoing support

Every project can be customised.

See it in action.

Branded assets that work twice — as gear, and as media.

Our smart-asset process.

Discovery & opportunity sizing

Asset & technology design

Deployment & integration

Monetisation & optimisation

Every project can be customised.

Pilot in progress.

Interested?

Real results.Global scale.

Workwear operations across 14 markets

Inventory software that runs 8 markets like clockwork

11 markets, one end-to-end provider

Courier gear for 20,000 quick-commerce staff

Branded merchandise for a major retail chain

Uniform design for international retailer

Workwear operations across 14 markets

THE CHALLENGE

WHAT WE BUILT

THE IMPACT

Inside the project.

Want results like this?

Inventory software that runs 8 markets like clockwork

THE CHALLENGE

WHAT WE BUILT

THE IMPACT

Inside the project.

Want results like this?

11 markets, one end-to-end provider

THE CHALLENGE

WHAT WE BUILT

We manage design procure deliver manage
merchandise apparel equipment uniforms workwear merchandise gear
at global scale.

Real results.
Global scale.